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Daejo is a series of modern wooden stools that follows a holistic perspective and wishes to embody ideas of respect, affection and attraction on everyday objects. The series focuses on the stool, as a well known ancient furniture that has history and function as an inseparable object of our lives. Daejo contains different elements of contrast in each stool which its rule is to empower the beauty of creation. Along with ergonomic exams, the design focuses on the visual elements (shapes, composition, material) to attract users, evoke delightful emotions and provide different emotional experiences for the users.

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The design process was inspired by the philosopher Soetsu Yanagi who wrote the book “The Beauty of Everyday Things”, 2019 - which offers a different way to observe our everyday objects. Yanagi writes, “The objects that fill our everyday lives are our constant companions. As such, they should be made with care and built to last, treated with respect and even affection. They should be things of beauty.”

The series follows those ideas and is motivated by the will to deepen our relationship with the objects that surround us.

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For the stools production, Hard Maple wood is used through a precision cutting process (CNC) combined with traditional woodworking. The hard maple, which its qualities are perfectly serves the technology and the stability for the structure of the stools combined with its visual appearance which its unique look empower the soft morphology and revealing a pleasant visual detail.

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